Understanding goals, revealing insights and creating possibilities for the leading concierge medical practice

Abstract
Enabled the premier concierge medical practice in the United States to understand their internal processes and service experience, reflect on culture and goals and define potential strategies and directions.

validating ideas & revealing insights

revealing-insights-25

creating opportunities for growth

creating opportunities for growth

Understand
Define
Prioritize

Approach
Conducted design research, interviewed customers and internal stakeholders from all disciplines, observed and analyzed internal workflows and mapped out key opportunities for improvement.

Outcome
Prioritized key opportunities stemming from demographic analysis, trend forecasting, patient insights and revenue potential.

Identified opportunity for strategic acquisition which was later executed.

© Barcenas & Brandin LLC 2021

San Francisco
665 3rd Street

San Francisco, CA 94107 
United States 

Copenhagen
Frederiksberg Allé 25,
1820 Frederiksberg, Copenhagen
Denmark

Contact
hello@barcenas-brandin.com